What is Google Business Profile?
GMB is a free Google tool that allows eligible businesses to control
how their business information appears on Google Search and Google Maps.
It is a platform that helps businesses provide details such as their
address, service area information, contact number, website, operating
hours, categories, services, photos and other relevant information.
Businesses can also interact with customers by responding to reviews
and sharing updates.
As per Google, a verified Business Profile:
-
Can help eligible businesses appear on Search and Maps and connect
with customers searching for their services.
-
Helps local businesses maintain accurate information, select relevant
business categories, showcase services, manage reviews, publish useful
updates and build consistent local signals.
Key Functions of Google Business Profile